ABOUT SERENA & THE STUDIO
An Expert in Strategic Branding Systems & Design
Based in Southwest Montana
“I provide curated brand experiences that clearly reflect the distinguished value, quality, and personality you want your business to embody.” — Serena
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ART DIRECTOR | BRAND DESIGNER | BRAND STRATEGIST
・ ART DIRECTOR | BRAND DESIGNER | BRAND STRATEGIST
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Hello! I’m Serena
The founder of Gossack Creative, a Montana native, photographer, violinist, athlete, brand strategist, and designer with a deep love for adventure. I graduated with the highest honors in the Graphic Design program at Montana State University where my passion for pairing creativity with business strategy really began. After placing in a statewide startup competition my senior year, I took the leap to start my own business rather than following a traditional agency route and never looked back.
Since founding Gossack Creative in 2019, I've had the opportunity to support dozens of businesses grow their brands. Ranging from business start-ups to consulting & design for million-dollar consumer brands & Influencers. I am motivated by witnessing business owners achieve tangible results by investing in their brand presence and watching their connection with their customers expand.
I believe every project, and every person should be approached with a profound sense of care and brought through a systematic process tailored to their needs and aligned with their goals.
Please reach out, I’d love to connect with you!
serena
Clients Seen In
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“I’ve worked with dozens of brands across the country to develop impactful brand experiences — from start-up clients to consulting and designing for million-dollar consumer brands and influencers.” — Serena
To sit alongside entrepreneurs and provide them with the vision and confidence they need to transform their brands into purposeful and profitable businesses.
My Mission
My passion lies in helping businesses define their brand purpose and bring it to life. It’s my mission is to combine both strategy and style to create premium brand experiences that clearly reflect the distinguished value, quality, and expertise their business provides.
I believe a comprehensive approach to branding and incorporating creative solutions is essential for businesses to thrive in a modern world.
Guiding Values
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Trusted Partnership
At Gossack Creative, we recognize that trust is the foundation of any successful collaboration. We prioritize honesty, openness, and reliability in our working relationships. We believe in going above and beyond to deliver exceptional results and strive for a reciprocal exchange of energy and care. By fostering a trusting environment, we are able to work together seamlessly, ensuring that every project is met with integrity and a shared commitment to success.
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Deep Care
Every project, and every person, is approached with a profound sense of care. We deeply value your brand, its success, and the people behind it. We ensure that every detail is meticulously considered and purposefully executed and believe that this level of care is essential in creating a successful branding process; one that goes beyond surface-level aesthetics to truly capture the essence and purpose of your business.
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Strategic Innovation
We thrive on strategic processes and they form a key component of every one of our offerings. We aim to dive deeper, as that’s where new possibilities for brands are uncovered. By embracing a mindset of strategic innovation, we are able to identify powerful solutions to challenges and elevate brands to make an impact. We believe that constantly seeking individualized approaches to each client is crucial in delivering exceptional results.
We might be a good fit if…
You possess a profound passion for your work that not only drives you, but also empowers and uplifts those around you.
You value collaboration and are ready to actively contribute to the creative process.
You are prepared to make an investment in both yourself and your brand, knowing that doing so will propel your growth.
START YOUR JOURNEY TO BETTER BRANDING
My Lovely Team of Experts
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Sydney
Copywriter
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Kristi
Web Designer and Developer
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Lexi
Sysyems, Operations & Experience Expert
Industries
I know and love
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READY TO BUILD A PREMIUM EXPERIENCE FOR YOUR PEOPLE?
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It’s feeling like the start of something great
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“Serena is a creative goddess who also has her feet firmly planted on the ground.”
“To work with someone who can conceptualize and design brand elements so well while also being clear about timelines and strategy is a rare gift. My business is an extension of my heartspace as well as my livelihood, and entrusting an external agency to lead the process of evolving Zephyr's brand was a leap of faith I wasn't sure I could take. But from the minute I got on the phone Serena to discuss the process, I knew in my gut and my heart that I could trust her - and she continued to prove me right every step of the way. Serena showing up the day we launched the brand, just goes to show that she cares about her clients long after the project is over and the final invoice has been paid. She is truly a phenomenal human, and I feel lucky to know and work with her.”